OPEN TO NEW ENGAGEMENTS

I build the software and systems businesses run on.

24+ years turning strategy into working operations, AI-native software, and growth — for founders and leadership teams across Pakistan, the GCC, and clients worldwide.

Vibe CoderAI Product BuilderPrompt Engineering Specialist
0+Projects delivered
0+Years operating
0Regions served
150+ projects delivered
Adnan Shafiq, vibe coding, AI and business strategy consultant
Managing Partner, Isra Innovative
Strategy·AI models·Operations·Sales & BD·SOPs & KPIs· Strategy·AI models·Operations·Sales & BD·SOPs & KPIs·
What I do

Five areas I actually work in day to day — AI-native product building, strategy, technology, growth, and the operating backbone that makes it all run.

Strategy & business consulting

Business strategy design and hands-on implementation. KPI frameworks — built and installed, not just reported on. SOPs and operating manuals, written and enforced.

StrategyKPI systemsSOPsVendor selection

AI & technology build

Custom AI models — including for CCTV — and simple ERP builds.

AI modelsERP

Sales & growth

Pipeline design, market entry, partnership development.

PipelineBD

Operations & people

Day-to-day operations management, process R&D, hiring and training teams, change management through the transition.

OperationsHiringProcess R&D
Adnan Shafiq, business and operations consultant based in Lahore, Pakistan
“Operator and entrepreneur, not just advisor — that's what I bring to every engagement.”
About me

24+ years inside organizations — not just advising them from the outside.

A decade at Brain Telecommunication Limited, growing from account management into heading corporate sales for enterprise broadband and telecom solutions. Then e-commerce and operations leadership at Talabat, staying on through its acquisition by Delivery Hero, before co-founding ECOM Planners.

Today, alongside running Isra Innovative Technologies, I take on a small number of consulting engagements: strategy and growth, SOP and KPI systems, and building practical software, automations and AI agents through vibe coding — tools businesses actually use.

I hold a business education from Lahore University of Management Sciences (LUMS) and work with founders, SMEs and leadership teams in Pakistan, the GCC (UAE, Saudi Arabia, Kuwait, Qatar), Europe, the United States and Canada — remotely or on-site.

Career growth & achievements

24 years, year over year.

2016 — Present
Managing partner
Isra Innovative Technologies

150+ successful projects delivered across Pakistan and Kuwait; launched a UNV CCTV showroom in 2024.

2025 — 26
eCommerce Operations Director
Petsmarket

Owned logistics and supply chain end to end, from procurement to last-mile delivery.

2022 — 25
Project director, e-commerce
Petsmarket

End-to-end ownership of the in-house e-commerce platform, leading the dev team to on-time releases.

2020 — 21
Head of product and e-commerce
ECOM Planners

Owned product end to end — UI/UX, native and web development, QA, and business analysis.

2018 — 21
Founder
Vintagelooms.com

Founded and launched a preloved-garments e-commerce brand from scratch.

2017 — 20
Head of operations
ECOM Planners

Built a quick-ordering portal with a 14-day delivery lead time, widely adopted across GCC markets.

2019
Consultant / advisor
Silverlight Research

Five-month expert-panel advisory engagement.

2018
Consultant / expert
Coleman Research

Advised clients worldwide as part of a global research-expert panel.

2014 — 16
Operations manager, Middle East
Delivery Hero

Led 45+ contact-center staff; owned P&L, churn, and NPS across the region.

2013 — 14
Country manager, UAE
Talabat

Built the UAE market from launch, signing brands including Americana and Nando's.

2007 — 13
Manager, corporate sales
Brain Telecommunication

Headed enterprise broadband and telco sales; designed a 24/7 corporate support center.

2003 — 07
Assistant manager, sales
Brain Telecommunication

Ran the full sales cycle from lead generation to collection, with a focus on client retention.

2003
Senior sales executive
Inbox Business Technologies

Consistently met sales targets selling branded computers and laptops.

2002 — 03
Sales executive
Inbox Business Technologies

Where it all began — prospecting and closing early business.

Questions people ask

Before you reach out.

What is vibe coding, and why hire you for it?

Vibe coding means building working software by directing AI coding tools with precise prompts, then reviewing, testing and shipping the result — instead of hand-writing every line. I pair it with 24+ years of running operations and sales teams, so what gets built is tied to how the business actually makes money. This website was built the same way.

What can you build, and how fast?

Websites and landing pages, MVPs and internal tools, workflow automations, AI agents and simple ERP-style systems. A landing page or a single automation is typically days; an MVP is typically two to six weeks depending on scope. Every engagement starts with a fixed scope and a fixed quote.

Do you also do strategy and operations work?

Yes. Strategy design, KPI frameworks, SOPs, vendor selection, sales pipelines and hands-on operations management — the five areas above. Many clients start with one build and keep me on for the operating side.

Where are you based, and who do you work with?

Lahore, Pakistan. I work remotely with founders, SMEs and leadership teams across the GCC, Europe, the United States and Canada, and on-site across Pakistan and the Gulf.

How do I start?

Use the form below, or email me@adnanshafiq.com with two or three lines on what you need. You will get a personal reply within one business day and a free 30-minute discovery call.

Contact

Ready to build something worth measuring?

Tell me what you are trying to build or fix using the form below, or email me directly. I reply personally within one business day.

  • Free 30-minute discovery call
  • Fixed-scope quotes for MVPs and automations
  • Remote worldwide, on-site in Pakistan and the GCC

Tell me about your project

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